Rhetoric is very persuasive. In some ways, a person’s rhetoric is a part of them, and one can learn much by observing it. In “Understanding Rhetoric,” the focus of rhetoric is placed on one’s speech and writing. However, rhetoric can be seen in one’s appearance through the power of makeup.
The way a person wears his/her makeup can show who they are and their personality. In the case of ethos, depending on how a person wears their makeup, it could be a symbol of credibility. People are willing to trust someone that has a clean face of makeup since they will appear more put together than someone who has caked up their face. The pathos of makeup is seen in how one feels when they put it on. For most, putting makeup on increases the confidence of a person as they go about their day. This newfound confidence shows itself in their speech and actions. The logos and kairos of makeup share the issue of the appropriateness of makeup. If one was going to a big event, makeup is a necessity. On the other hand, if one was at home, is makeup really necessary? Also, one’s makeup should match the occasion. It is unprofessional to wear heavy, flashy makeup to work. Just like speech and text, makeup can be just as powerful and develop a person’s rhetoric.